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Braskem's sustainable advancements at K 2025

Braskem's sustainable advancements at K 2025

News 21.09.2025

Braskem will spotlight its expanding portfolio, supporting brand owners and manufacturers in over 40 countries and enabling them to accelerate their sustainability journeys with innovative solutions:

  • I'm greenT bio-based polyethylene, EVA, and polyethylene wax, now trusted by over 200 brands worldwide.
  • The rapidly growing Wenew, portfolio of products with recycled content, featuring over 55 grades and 85,000+ tons sold globally.
  • Circular packaging design and collaborative innovation through Cazoolo, Braskem's circular packaging design lab.

Braskem's booth will spotlight the "Braskem Transforms" vision: keeping carbon in the loop for a sustainable future, through interactive displays, technical panels, and expert sessions. Attendees can expect to explore:

Renewable carbon (bio-based solutions):

  • Breakthroughs in I'm greenT bio-based polyethylene, EVA, and polyethylene wax: leading bio-based solutions at scale, celebrating the brand's 15th anniversary.
    Collaborations in EVA with Veja and PE with bottle up, applications from footwear through packaging to cosmetics, EVA: foam for underwear, sports accessories, PE: food & beverage packaging solutions: Dairy, Pet Food, reusable resealable bags, non-wovens, artificial turf, and fabric for t-shirts, WAX: lipstick.
  • A new Life Cycle Assessment (LCA) for I'm greenT bio-based EVA highlighting our product's negative carbon footprint.
  • Insights into new Carbon Accounting Rules.

Circular carbon (solutions to boost carbon circularity):

  • Wenew: the ecosystem that promotes the Circular Economy by diverting waste from landfills, reprocessing it, and reintegrating it back into the value chain as new products.
  • Portfolio of products to support a wide range of high-performance applications, from cosmetics and rigid or flexible packaging to home appliances to household items.
  • ISCC certificated products: produced through mass balance process with post-consumer plastic (PCR) origin or using feedstock residue from biological origins, such as used cooking oil (UCO).

New launch:

  • MDO: A complete portfolio of polymers for Machine Direction-Oriented (MDO) solutions, with a version using I'm greenT bio-based content that offers more sustainability and reduce the carbon footprint of the product.
  • Non-Wovens: A bio-based high-density polyethylene for non-wovens used for hygiene products such as diapers and other Bi- component fiber applications.
  • Medcol: A bio-based low-density polyethylene specifically designed for blow-fill seal complies with pharmaceutical regulations for the healthcare market.
  • EVA 21%: A bio-based EVA containing 21% vinyl acetate, offering superior softness and flexibility compared to lower VA grades, making it well-suited for soles and insoles in footwear applications.

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